It is certainly the case that TV in itself will not bring sponsors banging on your door. That requires significantly more effort and a degree of good fortune. It is a fact however that the Motors TV series, both at Three Sisters and as a national event, saw certain drivers pick up significant support that they themselves wwill tell you came about as a direct consequence of the TV exposure.
The fact that you have not been allowed to use onboard cameras before, has no real bearing on the use of them now. It's an effort by the organisers to move the series forward, and address the issue of contact. You have already made the argument about using camera footage for comparison, training etc. within the team, and I have already made the point that if they are NOT mandatory, expect the same number of sales. The reason for the specific type of camera is down to the recording format required for inclusion in each programme, as the format has to meet the exact editing format used within the multicam feature of the software. As a technical spec, this is likely to be 1280x720 (25p or 50i).
I would also argue that what you are getting with, let's say "a visual recording" of your event, are, in the circumstance you have even ONE great result during the season, treasured memories your son will have for a lifetime. You could argue that you could get Auntie Jean and Uncle John to film it from trackside, but you will not get the style and substance that a TV style programme edit delivers, such as grid position graphics featuring the images of every driver in the Grand Final, other graphics (some in 3d), pre and post race interviews, commentary etc etc. Some people will have an issue with the additional cost involved, but if you are racing at the top level and do a pie chart of your overall costs, the bit of the pie titled "entry fees" will be one of the smallest segments. Nobody likes having to pay extra for anything, particularly now, but when you compare the cost of S1 to Stars (�160 compared to �200 is it?), bearing in mind each programme will feature a full segment of every class racing in a one hour programme, as opposed to a half hour programme with no guarantee your class will be featured, it offers some additional value in comparison.
I guess the other point I would make is the same one I made in 2007. It's not going to be right for everyone. There are other championships to consider such as the NKF, or even concentrating fully on your own local club championship, together with a visit to Kartmasters in August perhaps.
If you are not forced to pay for the cameras, would that be acceptable? And then..... If everyone else has them.... you can guess my next question!
Just as a reminder of the style and substance, have a look at the TKM Festival race we covered in 2008, which did feature some onboard footage. We did not include photo images of every driver for this edit, as we would do if we were to film the S1 series.
http://revver.com/video/1124589/tkm-festival-2008-junior-tkm-k4s-part-race/
|
|